# Two wheels at full throttle: the historic jump in motorcycle production and sales in Brazil

With production forecasts topping 2.1 million units and more than 1.17 million registrations in the first half, the motorcycle industry is establishing itself as a driver of mobility and gaining extra momentum from the growth of the high-displacement segment.

- Section: Automotive
- Published: October 19, 2026
- Address: https://ceoone.com.br/en/article/two-wheels-at-full-throttle-the-historic-jump-in-motorcycle-production
- Em português: https://ceoone.com.br/artigo/duas-rodas-em-aceleracao-maxima-o-salto-historico-da-producao-e-das-ve.md

![A rider in a black helmet on a moving Harley-Davidson, in front of a graffitied wall](https://pub-b80e49b2737940b3ab5d3f20d0578192.r2.dev/artigos/duas-rodas-em-aceleracao-maxima-o-salto-historico-da-producao-e-das-ve-foto.webp)

Photo: Harley-Davidson/Unsplash

## Key points

- The production forecast for Manaus rose to 2.1 million motorcycles; the first half saw 1.17 million registrations, up 14.1%.
- The sector employs more than 20,600 people at the Manaus factories and about 150,000 along the chain.
- BMW Motorrad, Triumph, Harley-Davidson and Ducati produce in Manaus; consórcio remains the main way to buy the product.

The Brazilian motorcycle industry is going through an unprecedented cycle of expansion in the national automotive landscape. Consolidated sector data show that production and registrations have reached record levels, with the Brazilian Association of Manufacturers of Motorcycles, Mopeds, Scooters, Bicycles and Similar (Abraciclo) revising its annual production forecast for the Manaus Industrial Hub to 2.1 million units. The factory growth comes with a significant rise in retail sales, which reached an unprecedented 1.17 million motorcycles registered in the first half alone, up 14.1% year on year.

This strong performance is a watershed for the Brazilian automotive sector as a whole. While the four-wheel industry deals with margin pressure and retooling lines for electrification, the two-wheel market shows resilience by absorbing operational bottlenecks and turning demand for individual transport into real business volume.

## Urban mobility, work and the rise of high displacement

The acceleration of the two-wheel market rests on structural changes in Brazilian society and the economy. The continued growth of e-commerce, together with the consolidation of app-based delivery services and rising transport costs in big cities, has turned the entry-level motorcycle into an essential capital good for millions of workers. The sector's social impact also shows in the more than 20,600 direct jobs at the Manaus factories and about 150,000 jobs along the chain across the country.

At the same time, the sector is seeing steady growth in the luxury and high-displacement segment, focused on leisure, touring and high performance. Leading global premium brands such as BMW Motorrad, Triumph, Harley-Davidson and Ducati are consolidating manufacturing operations at the Manaus Industrial Hub and dedicated networks in the country to meet demand from high-income customers. Premium models above 500 cc already account for a strategic share of manufacturers' profit margins, posting double-digit annual growth rates and attracting continued investment in technology and infrastructure.

## Solid credit and the appeal of consórcio in financing the sector

The sustainability of the record sales rests directly on the financing architecture developed by manufacturers and partner financial institutions. With interest rates sensitive to macroeconomic swings, consórcio (a Brazilian pooled purchasing scheme) remains the main way Brazilian consumers get access to the product, accounting for a significant share of the shares sold in the country.

In addition, in the premium and high-displacement segment, tailored financial products, such as balloon financing with guaranteed buyback and specialized insurance, have sped up fleet renewal among wealthier customers. The combination of structured credit and liquidity for dealers gives factories stability and predictability for long-term industrial planning.

## Industrial impact and the direction of the supply chain

The motorcycle industry's record has a direct impact on Brazil's auto parts and components supplier ecosystem. Higher daily assembly volumes require investment in automation, additional factory shifts and the hiring of skilled labor, creating a multiplier effect along the entire automotive production chain.

The dynamism of the two-wheel segment reaffirms the importance of a diversified industrial base attentive to every tier of the market. By combining the strength of high-mileage utility models with the sophistication and profitability of luxury motorcycles, the domestic industry is not only breaking historic records, but consolidating a solid business model in the country's economic landscape.

## Sources and editorial notes

- Reference reporting and data: Motor1 Brasil, Abraciclo (Brazilian Association of Manufacturers of Motorcycles, Mopeds, Scooters, Bicycles and Similar), Fenabrave, AutoData, Poder360.

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